QUEENSLAND GOVERNMENT | BRANDING
This concept uses colour and an aerial perspective to show communities of different regions working together in harmony to create a resilient and better prepared nation. The colour palette takes inspiration from Australian landscapes to represent four different communities; Rural, Coastal, Regional and Urban.
Using a birds eye view of Australian landscapes, we have created a suite of unique graphical elements.
This view encapsulates the idea that the department oversees all the other response, recovery and risk reduction “functions”. The brandmark has been derived from this graphic language, giving the Agency its own unique stamp. Content is conceptual. Created at JSAcreative.
This view encapsulates the idea that the department oversees all the other response, recovery and risk reduction “functions”. The brandmark has been derived from this graphic language, giving the Agency its own unique stamp. Content is conceptual. Created at JSAcreative.